Neon Fever

From 1962 Martial Raysse introduced neon tubes into his work. This flickering white light, symbolising modern life, was incorporated into his panels and sculptures to enhance their chromatic vibration. Conceived as a pictorial material, this luminous sign brightens up details, strays beyond the frame or turns into sculpture. Raysse’s use of neon in the 1970s makes an ironic statement about the artificial character of advertising images, and its cold fluorescence.