Hygiene of Vision
In 1959, Raysse abandoned the informal abstraction of his first works, which he regarded as obsolete, and turned to modern-day objects that surrounded him. In tune with the pulse of consumer society, Raysse cast an ironic but positive eye on iconic objects – plastic, supermarket merchandise, brand-new products on Prisunic’s shelves, from fridges to the most insignificant domestic objects. Raysse’s ‘hygiene of vision’ runs parallel with the insatiable desire for novelty that manifested itself as society rebuilt itself after the Second World War. His practice finds an echo in Roland Barthes’s reflections at the end of the 1950s of a society creating its own ‘mythologies’, subjugated by the astounding spectacle of plastic and the euphoria for soap powder and the metal of cars.